Seattle Met Magazine Flash Mob Cover

Seattle Met Magazine Flash Mob Cover Seattle Met magazine art director Benjamen Purvis organized a flash mob for the latest cover of their 100 Reason to Love Seattle issue. The cover photo was taken from a helicopter as the crowd of 250 people mobbed below in the city's Gas Works Park. It's a great original idea; a welcome break from the countless formatted "best of" covers that city and regional magazines do every year. Purvis is doing some highly creative work at Seattle Met. Take a look at a couple examples of his energetic, polished design.

See a video and slideshow of the Seattle Met cover shoot here.

Opening page for the 100 Reasons to Love Seattle feature

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Credits page for the cover shoot, showing how it was put together.

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Feature spread from the July 2010 Seattle Met

Feature spread from the July 2010 Seattle Met

See more Seattle Met feature spreads and covers here.

See the Benjamen Purvis website here.

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Video from the flash mob shoot:

  • Criswell Lappin

    another city mag really coming together nicely. love the behind the scenes page actually appearing IN the physical magazine. nice work ben, keep 'em coming.

  • Julia Spangler

    What a striking cover—love the grayscale. Looking at their website, it looks like the whole magazine has gone through a recent overhaul, to great effect. The script for the name Seattle Met is a sophisticated choice. Makes me wish I lived in Seattle!

  • Matthew Bates

    Great work Ben.

  • Mike Solita

    Love the small touches -- especially the handwriting on "Fairview Fanny..." :)

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