SPD 47: Ben King's Favorite Magazine

SPD 47: Ben King's Favorite Magazine Ben King, Art Director, Print Magazine
Favorite Magazine: Bloomberg Businessweek

More impressive than 2009's smart editorial overhaul, or the savvy redesign, the consistently amazing illustration and photo selection, the unexpectedly wonderful covers, the quirky theme issues, the hypertextual touts encouraging you through each issue, or the thorough research and clarity of presentation, is that Businessweek have somehow managed to get a massive and diverse audience (even designers!) to read business arcana on a weekly basis.

This post is part of the Favorite Magazines Project, part of SPD's PUB 47 Competition and Awards. Download the entry forms and be a part of the competition here.

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