SPD 47: TJ Tucker's Favorite Magazine

TJ Tucker, Creative Director, Texas Monthly
Favorite Magazine: Popular Mechanics

I find myself picking up Popular Mechanics more and more. The book is organized is such a beautifully complex way but still manages to feel simple. I love what they've been doing with covers. Using a simple small centralized image and then assaulting the surrounding real estate with type and color. The covers always feel like they have movement; like they're leading you somewhere exciting.

This post is part of the Favorite Magazines Project, part of SPD's PUB 47 Competition and Awards. Download the entry forms and be a part of the competition here.