Creating a magazine in the South presents a unique challenge. There's a preconceived notion that the South is unsophisticated and lacks style or identity. Atlanta magazine dispels this notion by reflecting the new and exciting side of the region. Whether it's our burgeoning music scene, politics, or new restaurants, each issue of Atlanta magazine speaks to the reader through engaging photography, and a clean, simple use of color and type. We aim to preserve the rich history of the South while bringing it into the future with a bold and contemporary design-sense.