Recently in iPad Category
Why would WoodWing join forces with Adobe?
WoodWing's primary focus has always been related to workflow, helping publishers push content to different channels. When the iPad emerged as a new channel, there was no existing solution for publishers to make apps, so WoodWing developed its own. Its partnership with Adobe allowed WoodWing to create a set of tools that worked with Adobe InDesign, and ultimately competed with Adobe's own solution. Rather than continue to compete with its partner, WoodWing returns its focus to workflow with Adobe's Digital Publishing Suite serving as the publishing engine for tablets.… MORE
What is Flipboard you ask? It's a fun way to browse and interact on your iPad with digital content and social media like Facebook and Twitter in a visually driven magazine like format. If you ever dreamed of being an editor, here is your chance, much like popular RSS readers of days past you can choose the content that you want to view and now SPD is easier than ever to find in the design section.… MORE
Illustrator/art director/smart guy Joe Zeff was one of the panelists on the recent SPD Paper to Pixels v2 iPad speaker evening. He passed along the following note he wrote in response to an email from a photo editor who attended the panel discussion:
Joe Zeff: I received an e-mail today from a photo editor who attended "Paper to Pixels v2," a panel discussion on tablet apps presented last week by the Society of Publication Designers. l was among five designers who addressed a packed house on the promise and perils of publishing to the iPad and other tablets. The photo editor sought advice: how to realign his career to best position himself for the opportunities ahead. My response, as it may benefit others who are considering similar questions:
Thanks for your note, and your kind words about my presentation. You are wise to begin researching ways to break into the new world of multimedia tablets, as they represent the future of our industry. It's still extremely early in the development cycle, and it will likely be another year or two before tablets become commonplace. By then the players will be firmly entrenched, and the winners and losers will be apparent to all.