New Work: September 2011 Archives

Fast Company's United States of Design Cover Challenge

Fast Company's October issue (and stand-alone app) is dedicated to their Masters of Design package, and features four special cover designs commissioned around the idea of "The United States of Design." Creative Director Florian Bachleda tells us more:
The theme for this year's annual "Masters of Design" issue was to focus on American Design, and one of the ideas was to commission select graphic designers to execute a Fast Company cover, with the subject and coverline being "The United States of Design". The only criteria for selecting the designers was that they weren't currently working at a magazine. You don't often get a chance to reach out to people like Paula Scher, Gail Anderson, and Carin Goldberg, but this seemed like a perfect project for three Hall of Fame designers. But we then also wanted at least one more of an alternative selection, someone who was not a designer. I've always been a huge fan of the commix work of Jayr Pulga. He's one of the original RAW Commix contributors, and wildly under-appreciated in my humble opinion. Jayr's beautiful drawing was a perfect compliment to the wonderful (and very different) designs that Carin, Gail and Paula did, and I hope people enjoy all four of them.
See all four covers after the jump...

« New Work: August 2011 | Archives | New Work: November 2011 »