SPD MEDIA MIX
is our regular list of publication design, digital,
and media news and updates. Please send your links and news items to
SPD at firstname.lastname@example.org
and we'll add them to the Mix.
>> I Want My HGTV:
Following up on their successful cable-TV-to-print Food Network Magazine
, Hearst Magazines and Scripps Networks will launch HGTV Magazine.
Premiering in October 2011, the print magazine will focus on home improvement, decorating, gardening, food and entertaining. But the print offshoot will include broader lifestyle content, as well as contributions by HGTV personalities and a look behind the scenes of their shows.
>> Reverse Engineering:
In an ironic twist, Conde Nast will be taking their Style.com website into the world of print
. The print version of Style.com will be looking to capitalize on the huge numbers of the website (4.6 million unique visitors during the fall shows). The magazine is slated to launch immediately following October fashion week.
>> Webby News:
Several magazine websites have been named finalists
for the 2011 Webby Awards
, to be revealed June 13. What's surprising (or not) is that the magazine sites are under consideration in non-magazine
categories, evidence of the general strength of their content and design.
>> Knot a Success: The Nest
, the shelter mag spin-off from The Knot
, will be shutting down their print version
. Citing a lack of advertising support among its many problems, the publishers will continue to produce a digital version of the magazine.