Episode 38: Edel Rodriguez (Illustrator: Time, Mother Jones, Der Spiegel, more)

 

The images are iconic. And you know who they depict. They may be the most unforgettable magazine covers to emerge from the chaos of the late 2010s. Why are they so effective? Because of the implicit understanding of what’s being said between artist and audience—without a word being spoken. Using just three basic colors, today’s guest has created the brand identity of resistance.

Edel Rodriguez was born in Cuba, and though he left that island nation when he was quite young, arriving in the US during the Mariel boatlift, one can’t help sensing an aesthetic that might be especially Cuban, or can be called, perhaps, “authoritarian-adjacent.” Because when the US flirted with—as it will again this year—a presidential candidate rotten with autocratic tendencies, Rodriguez’s imagery is the perfect match for the moment.

His red, yellow, and orange covers for Time, Mother Jones, and Der Spiegel—25 in all—were minimalist, dangerous, and dead-on-balls accurate. And he joins us today fresh off the premiere of his stunning graphic memoir, Worm: A Cuban American Odyssey

Of his notorious subject, Rodriguez saw the famously orange skin tone as a “warning sign,” he told Fast Company, and the simple style he employed resonated because it broke through the noise in the most effective way imaginable. Coming from Cuba, Rodriguez feels a duty to express, through his art, the potential outcomes of the choices we have made—and might make yet again. As he told The Guardian, “I don’t think most Americans realize what a coup is.” 

Of course, Rodriguez is more than just this one subject. But he’d be the first one to admit that he is political, and he makes no pretense of hiding his politics. As for his fans, they tell the artist that his work helps them crystallize their own thoughts and animates their feelings in ways they struggle to express on their own. A picture is worth a thousand words, indeed.

 

Episode 23: Anita Kunz (Illustrator: The New Yorker, Rolling Stone, more)

 

By any measure, Anita Kunz has built a dream career.

She’s won every award, been inducted into every hall of fame, won every medal and national distinction. When her native Canada ran out of honors to bestow, the country minted a postage stamp in her honor.

Over the last 40 years, the Toronto-based illustrator has created covers for The New Yorker, Rolling Stone, Time, and many (many!) others. On top of that, she’s now authored two volumes of her own work.

“She is,” as Gail Anderson, her former Rolling Stone collaborator puts it, “a freaking national treasure.”

And yet, despite all that success, Kunz confesses to still battling with self-doubt. No matter how great the genius or how many accolades hang on the wall, the familiar feeling of insecurity and inadequacy spares no one it seems. Is this good enough? Am I good enough? Every thinking creative person faces these questions at some point in their career.

While the universality of self-doubt may serve as consolation for those wrestling with some type of creative crisis, today’s guest has a different attitude about it. Instead of trying to quash self-doubt, “embrace it,” she says. 

“Self doubt is fuel—a generative force. Allowing a measure of uncertainty fosters experimentation, playfulness, and an open-mindedness that helps keep the ego in check.” And in a profession like editorial illustration, where rejection is ever present, self-doubt can transform into a survival skill.

In this episode, we delve into all of this, and we’ll talk about Kunz’ recent turn as an author, her favorite art directors, and that time she collaborated with an artistic monkey named “Pockets Warhol.” We also go into a dark moment when she was embroiled in a nightmarish copyright lawsuit. And, because it’s 2023, we’ll talk about what artificial intelligence means for her profession.

 

Episode 21: Joanna Coles (Editor: Cosmo, Marie Claire, more)

 

Maggie Bullock: It’s 2016. Rachel and I are sitting at our desks on the 24th floor of the Hearst Tower working at Elle magazine when the glass double doors blow open—or at least that’s how I remember it—and a vision of white-blonde hair, metallic pants, and checkerboard platforms, breezes into the office speaking in a commanding British accent to two or three minions in her wake.

There are no cameras in sight, but it’s as if we’re watching a grand entrance and a reality TV show. You can almost feel the wind machines in the air, which is what it’s like pretty much any time you witness a Joanna Coles appearance in the corridors of Hearst. There’s just something cinematic about her.

Rachel Baker: Joanna started her career as a reporter in London, moving to New York in the late 1990s to be The Guardian’s New York bureau chief. Next, she shifted into editing. First, as an articles editor at New York magazine, then over to More magazine.

By 2006, she grabbed hold of the editor-in-chiefship at Marie Claire, part of Hearst, and in 2012 became the editor-in-chief of the company’s largest title, Cosmopolitan.

Maggie Bullock: By the time she strode into the Elle offices in 2016, she was much more than an editor. She was also a reality TV star, a television producer, an author, a public speaker, a driving force of the “girl boss” movement, besties with Sheryl Sandberg, and a celebrity in her own right, who famously ran meetings from the helm of a treadmill walking desk.

Rachel Baker: The Jo-Co who walked into our office in 2016 had been newly-crowned as Chief Content Officer of Hearst Magazines—the first to hold the title—and tasked with consolidating the creative side of the 100-year-old publishing giant in the new digital-first era.

Maggie and I are a longtime print editors, so you can imagine how that sounded to us. But even through our fear goggles, we could also see that Joanna was ready to do the necessary surgery that other print editors didn’t have the stomach for, so that legacy magazines might live to see another day.

Maggie Bullock: Joanna was certainly the most famous women’s magazine editor at Hearst at that time. But what wasn’t clear back then, and is undeniable now, is that she was the last of her breed. There was a rich history of iconic women’s magazine editors that came before Joanna, but can you think of an iconic, larger-than-life one that came after her?

Rachel Baker: Joanna left Hearst in 2018, roughly around the same time that both Maggie and I did, and today she’s a board member for major tech companies like Sonos and Snapchat and an executive producer for major Hollywood projects, including an upcoming Amazon series starring Priyanka Chopra.

And she is, as ever, a baller.

Setting up our interview, with what lesser individuals might call a “personal assistant,” but Joanna has anointed Chief Get-It-Done Officer, when we met JC via Zoom, she was without pretense or treadmill desk. She was disarmingly down to earth.

Maggie Bullock: And yet somehow she still emanated that chutzpah or moxie—or maybe we should bring back the word “pizazz” to describe it. The X-factor that, in a 44-floor media empire brimming with big egos and considerable talent, made her one of media’s biggest stars.

 

Episode 20: Barry Blitt (Illustrator: The New Yorker, Air Mail, more)

 

Barry Blitt wants you to laugh at him, not with him. Because laughing with him means you’d have to be where he is. And—“thanks very much!”—but he’d rather not. He’s happy enough just drawing for himself.

“I’m trying to make myself laugh,” he says. “That’s the point, that’s part of the process, it’s as un-self-conscious as possible.”

Blitt is a Pulitzer Prize-winning cartoonist and an Art Directors Club Hall of Famer. He’s been called one of the “pre-eminent American satirists.” And, in a recent interview, he was asked what makes him laugh. His answer? “Awkwardness. When people are uncomfortable.”

Which, as it turns out, is right in Blitt’s, dis-comfort zone. In the introduction to his 2017 book, Blitt sums up the effect of all that attention and all those accolades: “I’ve never felt more naked,” he wrote.

Artists are especially prone to self-doubt. They pour their hearts and souls into their creations, whether it’s writing, or photography, or illustration—or cartooning. Then they have to find the courage to put that work out into the world. A world full of critics, and judgment, and rejection.

“I don’t see how the work can be separate from who you are,” Blitt says.

And in today’s explosive media climate, where standing by your work can sometimes mean life or death, Blitt shrugs:

“It’s amazing that I haven’t been punched. But I’m only 65 and, you know, there’s plenty of time for that, I expect. Especially with the hostilities and tensions in the air.”

Regardless, Blitt continues to churn out work. He’s completed over 300 assignments for The New Yorker alone—more than 100 of them covers. That work led to his Pulitzer in 2020, “for work,” the committee said, “that skewers the personalities and policies emanating from the Trump White House with deceptively sweet watercolor style and seemingly gentle caricatures.”

We talked to Barry about how, and why, he made a Time magazine art director cry, about who and what makes him laugh, about his biggest paycheck ever, about what weed can do for your creativity, and about fighting every urge in his body to self-edit.