Principal Designer: University Development and Alumni Relations, University of California, Berkeley

Job Description: 

Job Title: Principal Designer (7467U), University Development and Alumni Relations #25976
Job ID: 25976
Location: Off Campus-Berkeley
Full/Part Time: Full-Time
Regular/Temporary: Regular
Department: Univ Dev and Alumni Rel

Application Review Date
The First Review Date for this job is: November 30, 2018

Departmental Overview
University Relations Marketing and Communications helps to build positive relationships with donors and potential donors in order to leverage support for the University. Our audiences include alumni, parents, foundations, students, faculty, staff, and friends. We are part of a full-service strategic marketing team, providing promotional, editorial, design, events, web, and donor and media relations services to support the entire spectrum of fundraising activities at Berkeley.

The Principal Designer plays a key role in supporting the fundraising efforts of the campus by creating compelling visual communications across a variety of print and digital media; the work of this position directly impacts the success of Berkeley’s fundraising, stewardship, and events programs in building relationships with—and securing support from—the University’s external audiences.


  • Designs, develops, and delivers files, graphics, and/or illustrations for visual media, both print and digital; examples of this include the creation of event-related collateral and/or web sites for campus initiatives.

  • Consults with clients to plan and design presentation of visual information effectively and appropriate to target audiences and to the selected visual medium; products may include publications, brochures, displays, presentation slides, proposals, technical manuals, web sites, and other visual communications.

  • Assesses complex or otherwise challenging written material and data and devises the best ways to present it visually to enhance its clarity and impact.

  • Develops and produces visual presentations, devising visual themes that strengthen the communication of ideas and information.

  • Works closely with project managers, writers, and clients to understand communication requirements, determine most appropriate medium, and create cost-effective products.

  • Demonstrates advanced understanding of printing and other production processes, and of computer software for publishing, images, web sites, and various other media

  • Provides high level guidance on design and publishing technology, services for web design, or expertise on printing and other production processes for final products.

  • Effectively meets budget and time constraints.

  • Leads others in department to achieve project and departmental goals and objectives.

Required Qualifications

  • Advanced knowledge of design and communications concepts and applicable software applications.

  • Advanced knowledge of production processes for a variety of media, and knowledge of vendor requirements for a variety of products.

  • Advanced knowledge of the campus, including its vision, mission, goals, and objectives.

  • Advanced design, creative and artistic skills.

  • Ability to devise broad design ideas, present them to clients, and produce results on time and within budget.

  • Strong interpersonal communications skills, including active listening skills and the ability to work effectively within teams

  • Ability to effectively provide advanced design advice and consultation to clients on all aspects of visual communications.

  • Critical thinking skills, advanced organizational skills and proactive problem-solving/problem resolution skills.

  • Ability to lead and mentor others in the department.

Salary & Benefits

Conviction History Background

  • This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.

Equal Employment Opportunity

Job Requirements:

  • Bachelors degree in related area and/or equivalent experience/training

Type of Job: Other

City: Berkeley

Region: CA

Duration: Full-time

Company: University of California, Berkeley

About Our Company: The University of California, Berkeley, is one of the world’s most iconic teaching and research institutions. Since 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world. Berkeley’s culture of openness, freedom and acceptance—academic and artistic, political and cultural—make it a very special place for students, faculty and staff.

Berkeley is committed to hiring and developing staff who want to work in a high performing culture that supports the outstanding work of our faculty and students. In deciding whether to apply for a staff position at Berkeley, candidates are strongly encouraged to consider the alignment of the Berkeley Workplace Culture with their potential for success at

How to Apply: Please submit your cover letter and resume as a single attachment when applying. To Apply, visit: